Privacy Policy

2. Information We Collect

To provide an exquisite, personalized shopping and styling experience, we may collect the following classes of data:

• Contact & Identity Details: Full name, telephone/WhatsApp number, delivery address, postal PIN code, and email address.
• Order & Inquiry Records: Selected items, bespoke gift hamper notes, abaya sizing preferences, styling consultation messages, and transaction identifiers.
• Bespoke Styling Information: Outfit images or color palette preferences you voluntarily provide via WhatsApp or contact forms to assist our stylists in matching jewellery pieces.
• Technical & Navigational Data: Device model, operating system, browser type, IP address, general geographic location, and browsing journey on our storefront collected via privacy-conscious analytics and cookies.

3. Purpose of Processing Your Information

We process your personal information strictly for legitimate business purposes:

• Fulfilling orders, packaging artisanal gift sets, and dispatching consignments via our courier partners.
• Communicating order status, dispatch tracking, and delivery timelines directly to your WhatsApp or email.
• Addressing customer support inquiries and tailoring custom bridal sets.
• Preventing fraudulent transactions and ensuring website security.
• Complying with applicable statutory tax, invoicing, and commercial laws in India.

5. Cookies & Tracking Technologies

Our website utilizes small data files known as cookies to enhance your shopping experience:

• Essential Cookies: Required for vital functions such as shopping cart persistence, session state, and security tokens.
• Analytics Cookies: Utilized to understand anonymous visitor traffic, popular product categories, and page loading performance. These cookies are activated solely with your consent.

You can manage or modify your cookie consent at any time via our Cookie Settings banner at the bottom of the page or by adjusting your browser preferences.

6. Information Sharing & Disclosure

We never sell, rent, or trade your personal data to third-party marketers or brokers.

We only share requisite data with trusted operational partners under strict confidentiality obligations:

• Logistics & Delivery Partners: (e.g., Blue Dart, DTDC, India Post, Delhivery) to deliver parcels to your doorstep.
• Cloud Infrastructure & Hosting: Encrypted databases and hosting providers facilitating our digital storefront.
• Statutory Authorities: Solely when compelled by law, court order, or governmental regulation.

7. Data Security & Storage

We implement industry-standard technical and organizational security measures, including HTTPS/TLS encryption across all web traffic, secure credential hashing, and restricted administrative access. While no internet transmission is 100% impenetrable, we rigorously maintain administrative safeguards to protect your personal information against unauthorized disclosure, alteration, or destruction.

8. Your Rights Under Data Protection Regulations

In accordance with India's Digital Personal Data Protection Act (DPDP Act 2023) and international privacy principles, you hold the right to:

• Request access to the personal data we hold about you.
• Request rectification of inaccurate or outdated contact and delivery details.
• Request the deletion or erasure of your personal data from our marketing communications.
• Withdraw consent previously provided for optional cookies and promotional communications.